Customer relationship management consultants provide independent advice on solutions for managing customer service and customer relationships. Their aim is to help clients improve customer ...

Of all the questions a company needs to ask when determining which CRM software to implement, perhaps the most important is the most overlooked: How independent is your CRM consultant? What? You ...

CRM consultants can provide value, but they're not required. Do you need an outside consultant to help you implement a CRM system for your business? The answer is: it depends. My company implements ...

Pretty much all CRM deployments need some degree of customization, the exceptions being those rare situations where businesses have very simple needs from their CRM application. Customizations can be ...

The old joke about management consultants as "people you hire to tell you the time that's on your watch" still rings true. When it comes to CRM consultants, though, the overwhelming impression is that ...

CRM success lives in the gap between what leadership imagines and what employees actually need to do their jobs.

In today’s competitive business environment, customer relationship management (CRM) systems play a critical role in helping ...

The landscape of sales, marketing, and customer service continues to change at a frantic pace. And for those of us who have been in the CRM industry since near the beginning, it is nice to see the ...