A creative director stares at a blank page at 8:07 a.m., coffee cooling beside a half-finished brief. Ten years ago, that page would have pulled in a crowd: copy, art, strategy, maybe a junior team to ...

Adobe is rolling out the public beta for its Firefly AI Assistant later this month, turning complex creative workflows into a ...

The Higgins-Berger Scale provides advertising agencies and graphic design teams with a clear standard for transparency, accountability, and responsible AI use. Ethical failures with AI rarely come ...

We now have plenty of evidence that AI can be an incredibly useful tool. But proof is also piling up that it erodes our ...

Adobe launches Firefly AI Assistant, an agentic Adobe Creative Cloud tool for Photoshop, Premiere Pro and more, plus new ...

Creative directors? Who needs those? On Wednesday, Amazon introduced an agentic AI tool that brings all the image, video and audio generation capabilities of the company’s Creative Studio into its ad ...

A new study is intensifying the debate over how generative artificial intelligence (genAI) systems use creative content, warning that current consent mechanisms are fundamentally flawed. The research ...

The '1st Seoul Play-up AI Game Challenge,' co-hosted by NC AI and the Seoul Business Agency (SBA), began accepting ...