A new book calls for business leaders to develop a digital mindset — without the need to become digital experts. In the new book The Digital Mindset: What It Really Takes to Thrive in the Age of Data, ...

Nacho is CEO of BairesDev, a leading nearshore tech solutions company, and General Partner at BDev Ventures, a VC fund for B2B businesses. For quite some time, tech people have insisted that everyone ...

Creating a digital product, like a website, app or game, is similar to decorating a house. It usually requires some trial and error, not to mention some input from friends and family. Once it’s set, ...

The digital marketing industry contains two types of people: experienced marketing professionals with a traditional approach who start by tapping into the psyche of their target audiences; and a newer ...