UPDATE: The flip is done. Scroll down to see a new HBO Max marketing spot announcing the return to the streamer’s original name, after two years as “Max.” Warner Bros. Discovery has settled on a date ...

HBO continues to be one of the best streaming services available, with recent shows that have gotten the world talking, like The Last of Us, The White Lotus, Euphoria, and more. But between its brand ...

Sometimes, X is not Gon’ Give It To Ya. It’s a hard lesson that the rebranded de-branded(?) HBO Max is learning this morning. It’s glaring for a few reasons: 1) We knew the streaming video platform’s ...

Warner Bros. Discovery has completed its reversal from Max back to HBO Max today, marking the end of a widely criticized two-year experiment. The streaming service's website and mobile apps now ...

From HBO Max, to Max and back to HBO Max again. The "new-ish name" is causing social media and the streaming service itself to poke fun at the "plot twist." Warner Bros. Discovery, the parent company ...

Guess who’s back? Back again? HBO Max is back, tell a friend! Yes, it’s that exciting, we had to go early aughts on it. Wildly enough, HBO Max isn’t even that old of a service; it actually only ...

Max is slated to rebrand back to HBO Max this summer The announcement comes just two years after HBO was dropped for the singular Max branding Warner Bros. Discovery believes that returning to the ...

Max is returning to its former name — HBO Max — beginning immediately. Users of the streaming service, which is owned by CNN’s parent company Warner Bros. Discovery, will see the new-ish name roll out ...