From a project manager’s perspective, a strong plan is vital to maintain communication with stakeholders across all levels of an organization. While communication may seem to be a fairly light lift in ...

Stakeholders are individuals or groups who are interested in the operations of a business because they see themselves as potentially affected by the business. Such perceptions might lead stakeholders ...

Small business stakeholders include employees, suppliers, customers and competitors. Publicly traded businesses have additional stakeholders, such as investors and securities regulators. These ...

Communication and stakeholder management play a critical role in achieving project objectives. In this course, you’ll explore how to manage stakeholder expectations and apply change management ...

CISOs should take the lead to develop a post-cyberattack communications plan that accurately informs stakeholders and instills confidence in their organizations' response. Responses to recent cyber ...

Sheryl Seitz is VP Marketing and Communications at May Mobility, and Operating Partner at C4 Ventures. An effective communications strategy is crucial to the success of an organization. However, there ...

Crisis events place extraordinary demands on an organization, and typically there is no time to develop a plan of action amid a crisis response. Crisis preparedness has become an organizational ...

and physical security and weaponizes fear to encourage payment. The first instance of swatting is typically a surprise and ...

Marketing and Public Relations, although historically distinct subfields within the broader field of Communication, share a parallel intellectual evolution. Modern marketing thought traces its ...

The development of a comprehensive communication strategy and plan is most effective when it adheres to proven principles and is designed to proactively address key stakeholders and their concerns.