Add Yahoo as a preferred source to see more of our stories on Google. NielsenIQ is going deeper with its consumer research. The firm just unveiled an expanded “Omnishopper” panel solution that taps ...

CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) is proud to announce the launch of its newly expanded Omnishopper panel—the largest, most representative consumer panel in the world. With 250,000 highly ...

LONDON--(BUSINESS WIRE)--Kantar’s Worldpanel, the global experts in decoding shopper and consumer behaviour, announces that it will expand its UK grocery panel by 83% to cover 55,000 households, ...

Because these conversations come from MFour's existing 13M+ consumer panel, every conversation is linkable to the same consumer's app usage, web browsing, GPS-verified location visits, receipt-level ...