On top of all that, most browser-based searches on Google result in zero clicks: Zero-click searches result from Google’s ability to give quick answers on search result pages—current local weather, ...

There has been a bit of buzz around rich snippets over the last few years, and for good reason. Rich snippets are an excellent way to make your content stand out on SERP against all of the competition ...

In this video, our third on getting more out of Objective Development’s excellent LaunchBar utility, we show you how to take advantage of LaunchBar’s new snippets feature to paste frequently used bits ...

It’s pretty obvious to you how important these elements are to your site. But how can you make search engines understand that? The answer is with schema markup and rich snippets. What Are Schema ...

It’s been a while since I’ve talked about snippets, but while brainstorming this column, I realized that snippets are the second most important time-saving shortcut I use. (If you’re wondering what ...

Marketers all know that marketing reports can be useful tools. However, the truth is that some marketing reports are far more adept at communicating their findings than others. It's not just about the ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Vivek Yadav, an engineering manager from ...