Keratin is often marketed as a cosmetic miracle, but its real importance goes far beyond shiny hair or smoother skin. This structural protein is fundamental to how the body protects itself from ...

One of the remarkable abilities that birds possess is their ability to regenerate the feathers that they shed. Unlike human ...

In today's video, I explore hair straightening using a keratin shampoo, deep conditioner, and serum, resulting in silky and ...

L’Oréal wins CES 2026 Innovation Awards for its new infrared Light Straight + Multi-styler and flexible LED Face Mask.

Retail success attributed to filling unmet needs with science-driven, consumer-friendly solutions and loyal customer ...

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three ...

Cold weather cracking your hands? From cult classics to anti-ageing formulas, these creams will nourish and protect ...

Pangolins, the jungle’s elusive specialists, survive almost entirely on ants and termites. Their unique diet, armour and ...

Reverse Life's marine collagen liquid supplement contains 10,000mg of collagen alongside vitamins and nutrients to strengthen ...

Voters across Mumbai have noticed marker pens replacing indelible ink at polling booths. Here’s what the marker pen is, why ...

Akina, a new aesthetics and spa destination, has officially launched with a distinctive proposition that brings together ...