Amid the ongoing popularity of Pokemon, to celebrate the franchise's 30th anniversary, they are teaming up with LEGO ...

The collaboration brings Pokémon’s biggest icons to LEGO in display-ready sets aimed at collectors and fans. Donald Trump ...

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

For example, the most attention-grabbing thing you can do with Lego’s flagship set is have a lightsaber battle. Two Smart ...

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

A built‑in accelerometer allows the bricks to sense movement, meaning they can react when tilted, shaken or repositioned. According to Lego, this opens the door to dynamic play, with blocks capable of ...

Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

Lego has shown off its most tech-packed brick yet at CES 2026—a 2x4 smart brick crammed with sensors, speakers, and LED ...

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's ...

Lego unveils Smart Bricks featuring NFC tags, Bluetooth mesh and motion sensors in Star Wars kits, detailing privacy notes ...

The Smart Brick, shown publicly for the first time at CES 2026, is built around a custom ASIC smaller than a single Lego stud. It includes ...