Many small businesses assume their customer bases are too small to merit loyalty programs-a misconception that data now proves costly. BOULDER, COLORADO / ACCESS Newswire / December 11, 2025 / New ...
The future of loyalty is a frictionless flywheel that gains momentum with every joint success. Stop incentivizing purchases and start enabling program members’ success. Loyalty programs work best when ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...
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Why more businesses are offering loyalty programs
Customer loyalty is declining—but ironically, some consumers are showing brand devotion by shelling out annual fees. In the early days of retail, customer loyalty was secured the old-fashioned way: ...
In the latest loyalty partnership between an airline and hotel company, IHG Hotels & Resorts will offer corporate members of Singapore Airlines' business loyalty program an enhancement to join its own ...
British Airways reignited the great loyalty debate in the U.K. when it revamped its frequent-flyer program earlier this year. The precious points used to be accrued by passengers for the miles ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. United Airlines said last week that it is launching a new U ...
Forbes contributors publish independent expert analyses and insights. I write about small business lending, fintech, and economic growth. Small Business Saturday on Nov. 29, 2025, is your chance to ...
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