As retail media becomes advertising's fastest-growing channel, marketing mix models struggle to deliver insights fast enough ...

Kyle Tucker's free agency is like an iceberg. All quiet above the water, but there's a whole lot hidden under the surface. Kyle Tucker’s free agency has largely been a mystery. All we know is that the ...

Jaxson Dart appears to be spoken for. The rookie Giants quarterback, 22, has recently been linked to model and ring card girl Marissa Ayers, who was spotted in Foxborough, Mass., last week during Big ...

Bitcoin bear market ending sooner than USD charts suggest – Gold ratio already hit 350DMA breakdown and key Fib support; accumulation zone here. Bitcoin has struggled to maintain a sustained ...

As clouds begin to push their way through the state today, expect mostly cloudy sky conditions tomorrow. As the day progresses, a storm system moving in from the west will bring about a chance for ...

The South Haven Center for the Arts has officially kicked off their Mistletoe Market! Celebrating 39 years in 2025, the market will be featuring a variety of locally-made products made by 40 artists.

GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by Taylor Soper on Nov 11, 2025 at 8:38 ...

Categories: Review the latest tools and platforms that boost performance marketing efforts across paid, search, and affiliate channels.">Performance Marketing Tools, Digital Marketing World Forum, the ...

SCOTTSDALE, Ariz., Oct. 29, 2025 /PRNewswire/ -- CustomerInsights.AI (CIAI) today announced the launch of ciATHENA's Market Mix Modeling (MMM) use case: the pharma industry's first Agentic AI-powered ...

Marketing mix modeling (MMM) is having a moment in marketing measurement. As privacy regulations limit user-level tracking, marketers are turning to it for reliable, cross-channel measurement. (We ...

Marketers have a lot of misconceptions about marketing mix modeling (MMM). But it’s far less expensive – and easier – to execute than it used to be. Deli meat brand Land O’Frost has been investing in ...