The network effect is a phenomenon that increases the value of a product or service as more people use it and relate their ...

Drew Austin is a writer and urban planner in New York City. He's also something of a Twitter addict. Since Elon Musk acquired the platform in October, Austin has noticed his Twitter feed devolve into ...

In 1980, Robert Metcalfe proposed that a single fax machine on its own is useless, but the value of many fax machines connected to one another results in a network effect that increases exponentially ...

Look at the biggest businesses in tech: Apple, Microsoft, Google, Meta, Tesla. How did they get there? While the usual story—visionary leaders, big ideas, great execution, favorable market timing—is ...

Microsoft has many great qualities. Among them, the best is that it is in a unique position to take advantage of network effects. Despite its already huge size, the company still has the potential for ...