Harvard Business Review - Ideas and Advice for Leaders
Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.
Sales and marketing - HBR - Harvard Business Review
4 days ago · Find new ideas and classic advice for global leaders from the world's best business and management experts.
How Successful Sales Teams Are Embracing Agentic AI
Sep 15, 2025 · Agentic AI is revolutionizing sales by enabling autonomous personal agents to work alongside human sales reps, identifying, nurturing, and closing deals across channels. This …
Contribution Margin: What It Is, How to Calculate It, and Why You …
Oct 13, 2017 · To understand how profitable a business is, many leaders look at profit margin, which measures the total amount by which revenue from sales exceeds costs. But if you want to …
HBR Advertising Sales
HBR Advertising Sales Harvard Business Review readers have power, influence, and potential. They are senior business strategists who have achieved success and continue to strive for more.
38 Smart Questions to Ask in a Job Interview
May 19, 2022 · The opportunity to ask questions at the end of a job interview is one you don’t want to waste. It’s both a chance to continue to prove yourself and to find out whether a position is the right ...
Why Some Sales Teams Are Actually Growing Alongside AI
Sep 2, 2025 · Despite advances in AI and digital tools human expertise remains crucial for complex and high-stakes purchases, where salespeople help buyers navigate ambiguity and build trust. Because …
You Invented a Great New Product. Now, How Do You Sell It?
HR creates competency maps and works with sales managers to establish training and coaching programs. Frontline sales managers support the learning process that their reps go through in the field.
Sales team management - HBR
Oct 22, 2025 · Find new ideas and classic advice for global leaders from the world's best business and management experts.
Research: Products Labeled as Sustainable Sell Better
Jun 23, 2025 · A comprehensive analysis of Amazon sales data reveals that sustainability labels like “Climate Pledge Friendly” increase consumer demand by 13–14% for up to eight weeks after …